Meanwhile, those marketing budgets are often well spent, creating confusion in the marketplace and making it difficult for integrators and end users looking to invest in a good LED display. As such, Alan Brawn offered some tips for choosing a quality LED Video wall.
How to Pick a Good LED Display
- Pay attention to the company’s history, Brawn says. He wasn’t just referring to Lighthouse and its decades-long track record in the display market, but to other well-established brands that he says should instill confidence in technology decision makers.
- Do they have a U.S. presence? This isn’t about patriotism, but customer support. “Go to XYZ company and they have no history in the U.S.,” Brawn says, adding that only about one in six direct-view LED manufacturers have U.S presences. That’s a problem, obviously, post purchase and installation when potential issues arise. Hong Kong-based Lighthouse, as an example, has significant operations and support in the U.S.
- What manufacturing standards exist? In many cases, relatively cheap alternatives are inexpensive for a reason. Brawn suggestions that integrators look closely at direct-view LED manufacturers to ensure that they have mandated quality standards.
- Look at components quality. The old adage that you get what you pay for is even more true in the direct-view LED market, according to Brawn. He warns integrators and tech decision makers to make sure their manufacturing partners are using quality parts and components.
- R&D is critical. There is an element among many direct-view LED manufacturers of trying to get in while the getting is good – while demand for these displays is on the rise. In many cases, zero effort is put into R&D. Brawn suggests that integrators do their due diligence to make sure that their direct-view LED manufacturers are pushing the envelope when it comes to these all-important pieces of their video wall projects and beyond.
- Is the sales channel solid? As integrators know, it’s important for manufacturers to respect the AV integration channel and avoid selling direct to customers who may not have the ability to incorporate products effectively into an integrated system. Many direct-view LED display makers don’t respect that approach, Brawn says. When it comes to choosing an LED partner, he adds, their sales channel “simply can’t be direct to end users.”
By Tom LeBlanc
See Full Story at www.commercialintegrator.com