Your chances to watch a movie on film are quickly dwindling. Texas Instruments announced that over 100,000 screens globally use theirDLP Cinema technology.
From PR Newswire
Texas Instruments today announced that more than 100,000 global movie theatre screens use its DLP Cinema technology. More than 8 out of 10 of the world’s screens, from art houses to multiplexes, count on DLP Cinema to enable new possibilities for big screen content and experiences. TI and its customers, Barco, Christie, and NEC, will showcase their latest projector models on the tradeshow floor and other venues at CinemaCon 2014. Demonstrations will include innovative laser illumination models.
“The digital cinema revolution has raised the presentation standards of quality and consistency in cinemas around the world. More than ever before, audiences everywhere can see on screen exactly what movie makers imagined for them,” said John Fithian, president and chief executive officer, NATO. “On behalf of the National Association of Theatre Owners (NATO) and our members worldwide, we congratulate the TI DLP Cinema team and their customers, Barco, Christie, and NEC, for their contributions to the cinema industry.”
Benefits and impact of DLP Cinema technology include the following:
For directors and content creators: Digital cinema has ushered in a new era where the artist’s vision can come to life with immersive qualities and features, such as digital 3D and high frame rates (HFR). With the high speed (144 Hz) and high brightness of DLP Cinema technology, the cinema industry is now better equipped to stay ahead of home entertainment and other options to watch content.
For exhibitors: Digital cinema allows for pristine quality showings of movies and alternative content from the first day of release to the last showing. Most importantly, all DLP Cinema-powered projectors are DCI-compliant and light source-agnostic, and they offer award-winning color reproduction.*
For audiences: Digital cinema provides a visual experience beyond what is possible via home theater installations and mobile devices. DLP Cinema technology is used to illuminate all IMAX® digital and other premium large format screens. DLP Cinema technology also offers the possibility of augmented reality, interactivity and even holographic-style showings.