As information addicts, we are constantly on the lookout for better ways to obtain valuable and timely information. “Can I get that as a text alert?”, “Do you have an app for that?”, “Is there a video that shows how it works?” These are all questions we ask to ensure we have flexibility to consume information in the way that best fits our needs. But when it comes to distributing important information within your organizations are you providing the same quality of content that you demand from others?
Like most organizations, your primary mode of internal information distribution is probably through email and meetings. But maybe there’s a more effective way. Video is an extremely valuable mode of communication and combines the ease of consumption provided by a meeting with the flexibility provided by email. At AMX, we broadcast our quarterly, internal employee “All-Hands” meeting to the entire global organization, which allows any employee, no matter where they’re located, to gather in conference rooms or on their personal PCs or mobile devices to watch the meeting live. We also record the presentation to make it easily accessible for viewing at a later time.
How do we do it? Quite simply using a camera and an H.264 Video Encoder. A video encoder captures video by a camera and converts it on the fly, into a format that can be streamed onto a network to be viewed live or later on a variety of device types. Streaming video offers the benefits of being both timely and capable of retaining users’ attention longer than written or other communication methods. We use video to communicate with our employees about events, activities and policies and the feedback we’ve received from them seems to say that they feel better informed when they can be part of a streaming video presentation.